Convergence Data is an industry leading
PIM provider. Paired with our product data management services, our SAAS platform is purpose-built for industrial manufacturing and distribution, giving you more power over your product data.
What is SmartFeeds?
Convergence Data hosts a PIM system that enables access to manage and govern product master data. Our SmartFeeds module provides our customers the ability to quickly and easily ingest upstream data from different sources, such as supplier data, third-party data, online distributor data, acquisition data, and legacy data conversions through APIs or other automated data streams. Quick and easy ingestion of upstream data in manufacturing and distribution verticals offer many benefits, including:
- enhancing operational efficiency
- improving decision-making
- supporting supply chain optimization
- ensuring product quality
It enables real-time responses to issues, cost reductions, and smoother collaboration both internally and with external partners. In an increasingly data-driven world, the ability to quickly access and act on this upstream data is a key factor in staying competitive and adaptable to market conditions.
Consistency and ReliabilityOne of the greatest benefits of using our PIM's
SmartFeeds module is that it allows customers to accelerate their data enrichment process and pivot
from manual data manipulation to a more streamlined and automated approach. Not only is data flowing automatically into the PIM, but it can also be adjusted from the external data models to fit your data model so it matches the same taxonomy and attribute structure as your existing data. With manual data manipulation, such as using spreadsheets, there is an increased chance of errors or duplications. By automating SKU data enrichment, SmartFeeds deflects a lot of manual effort and time, and also prevents errors, inconsistencies, or inaccurate data from disrupting operations, ensuring consistency and reliability across the enterprise via a governed process.
Governance and Compliance
Many manufacturing industries, such as automotive and aerospace, have strict compliance standards to follow. For these businesses, accessing upstream data—such as material certifications, batch reports, or supplier certifications—ensures that the manufactured products meet regulatory requirements. By avoiding costly fines or recalls, companies can reduce overhead costs associated with a lack of compliance standards. As federal guidelines continue to regulate more industries, including HVAC and plumbing, many manufacturers and distributors find themselves struggling to identify which items are affected by regulation changes. With SmartFeeds in your data governance protocols, your company would not have to jump through hoops to identify which items need updating or replacing.
Unification of Sources
With all of your data sources unified in one place, your team no longer has to work in siloes. With your data components working as one, it becomes easier to serve it up to downstream product information recipients and publication targets.
Unified data allows for automated, seamless data flows to downstream systems. For example:
- eCommerce platforms can receive real-time updates on product availability, pricing, and inventory from your manufacturing systems.
- Sales teams can access up-to-date customer data, product availability, and sales forecasts to better engage with prospects and close deals.
- Product Marketing teams can work with accurate product information, promotional data, and customer behavior analytics to design targeted marketing campaigns.
Getting Started
Speak to one of our technical experts to learn how to get started with our PIM system's newest release, which features SmartFeeds. Our team is ready to guide you in your data migration and set your parts and product data up for success.